This is the first time Pinterest has wedded its intent-based audience data with a CTV engine, pointing to the growing ...

Up to one-third of consumers will leave brands for cheaper options as they continue to feel an economic pinch, according to ...

To attract further attention to the offering, the home improvement retailer is touting a roster of creators tied to the World ...

CMO Alisa Gmelich explains how the cameo came about and details other ways the grocer taps into culture, including through ...

CMO Kim Storin details how the brand approaches media and measurement for a global effort centered on the intersection of ...

Nearly two-thirds of marketers believe advancements in artificial intelligence will reshape their role dramatically within the next two years, but many still struggle to tie the technology to results, ...

New solutions are designed to help advertisers easily find and turn existing organic content on Facebook and Instagram into ...

Fabiola Torres details the recent extension of “Give Your Gift,” a campaign that has generated over 30 million views since ...

The bourbon brand will have a significant presence around the women's basketball league both on-premise and digitally.

Advertisers on Amazon Ads can target specific Nielsen audiences and deliver ads across multiple platforms.

The car reveal is a staple of automotive ads and presentations, wherein draped fabric is pulled back to show off a new model ...

WPP Media revised its full-year revenue projections upward by over two percentage points as areas like retail media and ...