At B2B Marketing, we believe that becoming a commercial marketer is imperative to ROI success. Which is why we have outlined ...

The digital B2B chemical sourcing portal created by Apex Global aims to simplify the complex process of purchasing and ...

AI agents in 2025 went simple automation to becoming a strategic workforce that touched all aspects of B2B marketing and ...

Traditional marketing automation is rules-based: send an email when a prospect downloads a white paper, retarget them after a webinar. Agentic AI goes much further. It can reconfigure strategies in ...

Sasha Menon is the Managing Editor for B2B Technology Content in Asia Pacific, where she covers cybersecurity, artificial intelligence, and emerging enterprise software trends. She brings clear, ...

When German translation startup DeepL (DeepL) officially launched its Korean translation service in 2023, the word most ...

RiseWize delivers AI-powered B2B cold outreach with pay-per-lead pricing—clients only pay for booked sales calls with qualified prospects. The platform uses AI to identify ideal customers, personalize ...

In today’s B2B environment, campaign management has become too time-consuming and complex to handle manually. Buyers interact ...

SalesNexus, a leading provider of CRM and marketing automation tools for B2B sales teams, today announced the beta launch of its new AI-powered CRM and Marketing Automation Suite—a transformative ...

Photo by Yan Krukau from Pexels B2B marketing is shifting quickly, and many teams are struggling to keep pace with how fast buyer expectations are changing. Tactics that felt strong a couple of ...