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Aim and fire! How to identify your target audience

Not everyone will need your products or services. Learn how to pinpoint your target audience to properly identify and market ...

Vereigen Media Enhances Verified Content Engagement, Delivering Qualified Leads Through B2B Content Syndication

As digital buying behavior evolves, content engagement is no longer a secondary metric. It is the proof of intent where B2B ...
CNET

Think Black Friday Spam Was Out of Control? You Have No Idea

"The Spam Watch findings confirm a harsh reality: the inbox has become a high‑volume, high‑noise channel where brands battle for attention while silently gathering data on every open," said Anant ...
JD Supra

B2B TCPA NIGHTMARE: Court Refuses to Credit Deposition Testimony at Motion to Dismiss Phase– Allows DNC Claim to Proceed Despite Apparent Business Use of Phone

B2B callers are constantly facing TCPA DNC risk despite the fact the DNC supposedly only applies to residential lines. The issue, of course, is ...
Opelika-Auburn News

Netflix to acquire Warner Bros. studio and streaming business for $72 billion

The merger would bring two of the industry's biggest players in film and TV under one roof. Warner also owns HBO Max and DC ...