Google ads are a real game changer for e-commerce companies looking to increase traffic and sales. However, creating high-converting ads requires strategy and precision. Here are the steps for ...

Google announced a bunch of new AI features for Google Ads at Google Marketing Live yesterday, including a new conversation Google Ads tool and also improvements to Automatically Created Assets (ACA), ...

A unique new tool – chat – will let you create Google Ads campaigns. Using Google AI, a new interface will help users set up campaigns directly within the online editor in a conversational format, ...

Earlier this year, Google announced the expansion of its Gemini generative AI model to support more products, including ad campaigns such as Search and Performance Max. While the AI model is not ...

Google wants to make creating your own ad campaigns as easy as having a quick chat. Google, which accounts for about 90 percent of search traffic in the U.S., according to Similarweb, began piloting ...

Natalie Cusson is a small business owner with over 15 years experience in the creative arts. She's worked on ad campaigns for many trusted brands such as Nike, Subaru, Polaris, Red Bull and ...

AI chatbots have only just been put into consumers’ hands, but tech giants are rushing to monetize them. For instance, shortly after Bing Chat’s arrival, Microsoft began slipping ads into the ...