What if a doctor could inject an electricity-conducting liquid into the body, let it temporarily solidify to record nerve ...
Many medical advancements have come at the cost of rodent lives, and that's largely due to some rather surprising ...
In a recent podcast, Richard Shotton unpacked the psychology of sound, showing how radio advertising influences behavior ...
Scientists found that kale’s prized nutrients are hard for the body to absorb unless they’re eaten with oil. Cooking doesn’t improve absorption, but adding oil-based dressings—or even more advanced ...
Detectives often find important clues by digging through rubbish. That approach paid off tremendously for systems biologist ...
Parabolic microphones blend geometry with acoustics to enable long-distance sound capture with surprising clarity.
Across 25 state-of-the-art models, poetic prompts achieved an average “attack success rate” of 62% for handcrafted poems and ...
AI’s promise in advertising is clear. But with a high failure rate, agencies must move beyond experimentation to strategic ...
Researchers have identified a surprisingly simple way to encourage people to admit to socially sensitive or morally ...
A joint research team led by Professors Jaesok Yu, Hoejoon Kim, and Sanghoon Lee of the Department of Robotics and ...
In a Maryland operating room one day in November 2025, doctors made medical history by transplanting a genetically modified ...
An innovative study mapped preterm births, low birth weights and infant mortality to municipal water wells downstream from ...