Google Ads are not going anywhere. Eventually, AI Search results on Google and likely other properties will have ads. Google recently reported $56.57 billion in revenue from ads on Search and YouTube.

If you think that Search campaigns in Google Ads are still a text-only ad format, you are missing out! Image assets for search campaigns are a relatively new Google Ads feature that can help boost ...

Responsive Search Ads (RSAs) have been around for many years now, but for some reason, so many Google Ads practitioners still find them confusing. RSAs can be incredibly powerful if you know how to ...

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Think audience signals drive PMax? Think again. Learn what really controls your Performance Max targeting – and how to make it work for you. If you’re running Performance Max, or planning to launch a ...

When we refer to low budgets, we typically mean anything below $5,000 per month in ad spend. Some brands may even operate with budgets as low as $1,000 a month or less. With a budget of $1,000 or less ...

Google posted a new Google Ads update for Response search ads (RSAs) where up to two RSA headlines can serve in the space that previously only sitelinks were eligible for when Google's system ...

Google has released a new help document named About Ads and AI Overviews, plus, they added a new landing page that contains a link to this single document named Ads in AI-Powered experiences. I assume ...