Personalised communications have long been a dream just out of reach for marketers. With AI, that promise is closer than ever ...

One-off projects can pay the bills, but they don't always build a business. This is what freelancers need to do instead.

Disconnected systems, inconsistent messaging and fragmented data can leave customers confused or dissatisfied, which undercuts the purpose of an integrated journey.

Discovery used to be pretty straightforward. Most of the data legal teams needed lived on email servers or shared drives, making it easy to find ...

The objective of sound leadership should not be to guarantee flawless decisions but to act decisively with the best ...

From unclear next steps to impersonal systems and delayed follow-ups, friction points—big or small—can quickly erode a buyer's trust and derail a purchase.

High speed communications are the backbone of most modern economies. The faster data can be sent to the right place ...

The first step LastPass took after the incident was becoming an independent company. It finalized its separation from its ...

Zapier reports AI integration enhances workflows by automating tasks and improving decision-making, offering a practical approach to streamline operations.

Silverback AI Chatbot has announced an expanded focus on its AI-driven conversational system, highlighting the growing importance of automated interaction tools in modern communication environments.