“Marketer’s Note” is a weekly column informing marketers about the rapidly evolving, digital marketing technology ecosystem. It is written by Joanna O’Connell, Director of Research, AdExchanger ...

Rutgers Business School is offering a new online Master of Science in Digital Marketing to help produce modern marketing professionals with the knowledge and skills in demand by a growing industry.

As marketing strategies become increasingly focused on online spaces, there is a growing need for professionals who are experts in digital marketing. Asynchronous and 100% online, our master’s ...

Opinions expressed by Entrepreneur contributors are their own. Everyone in marketing and public relations knows just how difficult the job can be. If you are just starting out, you are wise to learn ...

Business master's degrees build knowledge and skills to help you advance in your career. But there are many options beyond the familiar Master of Business Administration (MBA). Each program emphasizes ...

ORLANDO — With a tag line straight out of Procter & Gamble Co. Chief Brand Officer Marc Pritchard‘s much-repeated presentations of late, the 2021 ANA Masters of Marketing conference is moving forward ...

First of all, wow. As a 22 year digital marketing vetran, I’m in awe of Drew Neisser, founder and CEO of Renegade. He spent the last 5 years of his life interviewing 64 of the brightest brains in ...

ORLANDO — Today’s marketing industry is unproductive, unsustainable, undesirable and untenable, and it’s up to marketing leadership to display “guts and courage” to drive growth across all industry ...

Brands historically have stayed on the sidelines when it comes to hot-button social and political issues. But nowadays, American consumers often expect – and even demand – that companies form an ...