Wale and Nike launch the GT Future “Ice” campaign honoring DMV basketball culture with a new ad, exclusive Foot Locker release, and community events.

LSU has extended its partnership with Nike through 2036, including a brand-new NIL program that involves select LSU athletes.

BATON ROUGE — LSU not only announced it is reupping its long-term partnership with Nike ON Thursday but that the school will ...

The LSU Tigers secured a groundbreaking Nike deal through 2036, launching the innovative Nike Blue Ribbon Elite NIL program ...

LSU Athletics and Nike have announced an extension to their five-decade long partnership through 2036, Director of Athletics ...

Alongside the extension, LSU will be leading off Nike’s Blue Ribbon Elite NIL program, a first-of-its-kind partnership, ...

With the Lane Kiffin era on the horizon, LSU's athletic department is remaining with Nike for the foreseeable future.

"A large majority of viewers are very attuned to Super Bowl ads. They want the ads to be funny, prefer to see ads for the ...

As AI creative continues to draw intense consumer responses, the grooming brand is trying to thread the needle with ...

Nike extends its LSU partnership, launching a new NIL program empowering top student-athletes to influence products and ...

New York Knicks guard Jalen Brunson has exceeded all expectations that were placed on him upon signing a deal with the team in free agency during the summer of ...

The renowned footwear and apparel company announced Thursday that a new approach to partnering with college athletes is ...