Starbucks is one of the most well-known coffee companies in the world. To date, there are more than 40,000 stores worldwide, and on average, about 8 million coffee drinks are sold daily. If you visit ...

The world's biggest coffee retailer, Starbucks Corp., said Wednesday it is giving its logo a facelift. Starbucks unveiled a new logo that drops the words encircling the iconic sea nymph at its centre.

Starbucks new logo may be a smart marketing move as the company expands into Asian markets, says a researcher who has studied consumers, logos and brand commitment. Starbucks has dropped its name and ...

Starbucks' iconic green logo is instantly recognisable, but very few of us will have actually ever sat and thought about the ...

The consumer backlash sparked by the decision of global coffee chain Starbucks to change its logo had led branding experts to warn that it’s crucial for companies to get their logos right from the ...

Dispute over ‘siren’ logo with Alaskan coffee and apparel company has been ongoing for six years | Starbucks emblem has evolved over half a century but has generally featured its (occasionally ...

JERUSALEM – Sometimes it seems a person can’t have a simple cup of coffee in the Middle East without making a political statement. Take Starbucks, the Seattle-based purveyor of coffee, ...