Metrics are an important part of any ad campaign, especially one that takes place online, where unique impressions are logged and counted. How can you be sure you're getting the most for your Internet ...

A website can be monetized in a variety of ways. There are several revenue streams that you can set up for even the most basic website. Even corporate or small business websites can be monetized to ...

More than a quarter of all ads that Web surfers see are designed to play video, audio or animations--what's known as rich media--and that figure could grow to 40 percent by the end of 2003, according ...

As a staff writer for Forbes Advisor, SMB, Kristy helps small business owners find the tools they need to keep their businesses running. She uses the experience of managing her own writing and editing ...

No single solution will lift online advertising from its slump, but a group of prominent Web media companies and advertising agencies hope they have moved a step closer Today, the American Association ...

Seeking to raise the profile of online advertising, an industry trade group that includes members such as MSN, AOL and Yahoo endorsed a new set of ad sizes that are larger than standard Web banners.

New research indicates that the U.S. online advertising sector experienced solid growth over the first half of 2003, with ads linked to keyword searches leading the expansion. A report published ...

They’re bigger, they’re bolder, and soon they’ll be covering up large swaths of some of your favorite Web pages. The Online Publishers Assn. on Tuesday released several new in-your-face advertising ...

If you own a small business and have tried to broaden your reach to potential customers or wanted to build upon your relationship with existing ones, chances are you’re familiar with at least some ...

In a wide-ranging opinion, the US Court of Appeals for the Federal Circuit affirmed the district court’s grant of summary judgment of invalidity for lack of patent eligible subject matter under 35 U.S ...

Manuel Vonau was Android Police's Google Editor until April 2024, with expertise in Android, Chrome, Pixels, and other Google products. For five years, he covered tech news and reviewed devices after ...

The Internet is rapidly changing the rules of advertising -- but using naked people to sell clothes? A French clothier is testing the limits of the maxim that sex sells with online commercials that ...