Senior leaders in the women's sportswear and swimwear industry face ongoing transformation fueled by shifting consumer ...

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We firmly believe that every body is a bikini body. But sometimes, certain bodies suit specific cuts, shapes and styles that others might not look quite as good in. Maybe longer-legged gals prefer a ...

Sky presenter Jacquie Beltrao is the face and incredible body of a new swimwear line created especially for women who have had mastectomies. Created by Melissa Odabash alongside charity Future Dreams, ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." Swimsuit shopping can be daunting, no matter what age you are. Finding a swimsuit that will last for more ...

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Summer will be here before you know it, meaning you'll be trading in those heavy coats for warm weather gear—including swimsuits—in no time. And while your string bikini collection may be cute, if you ...

Adidas this week launched its “Pride 2023” swimwear collection, advertising bathing suits on its web site under the “women’s” section with the help of a model that appeared to be male. One of the ...

If you’re already a fan of Aerie’s super cute, affordable, and comfy bras (as many of our readers are), you’ll be pleased to know that the brand carries swimwear too. There’s a little something for ...

We all know that fashion comes and goes. Trends keep us on our toes, but they also say something about the social climate we live in. And that doesn't exclude bathing suits. Changing bathing suit ...