Today at Made On YouTube Lyor Cohen, YouTube’s Global Head of Music announced new tools to bring music artists even closer to their passionate fan bases. “Today you’ve heard how we’re building tools ...

In preparation for America’s 250th birthday, we're excited to announce a special partnership with C-SPAN. For decades, C-SPAN has been the go-to source for civic content. And this year, we're joining ...

Last year, we created hype to give fans a unique way to help their favorite emerging creators get noticed, because we know how hard it can be for smaller channels to break through. Today, we're ...

This year, the first Friday game of the 2025 NFL season will be streamed exclusively on YouTube for free to a global audience. Kicking off on Friday, Sept. 5, at 5:00 PM PT / 8:00 PM ET / 9:00 PM BT ...

The only thing better than a perfect song is the perfect next song. On YouTube, fans have created over 4 billion music playlists—including 1.8 billion public ones—so you can find the right soundtrack ...

Chart your way to the top …of YouTube’s new Weekly Podcast Shows chart! Today, we’re announcing a US-based, weekly chart to showcase the most popular podcasts ...

For nearly a decade, Foundry has been a testament to YouTube’s commitment to the independent music community. Dedicated to nurturing raw talent, fostering creativity, and giving independent artists ...

Fittingly for our 20th birthday, we found that on average, there are over 20 million videos uploaded daily to YouTube. 1 YouTube isn’t the only one celebrating a birthday this year – Both YouTube ...

You've mastered the art of long-form video, building an audience with in-depth tutorials, engaging vlogs, or thought-provoking documentaries. But in today's fast-paced digital world, YouTube Shorts ...

Watch your favorite artists’ performance alongside your favorite creator. Fans watch Coachella on YouTube from all over the world. In fact, more than half of the views on the official Coachella ...

YouTube Shorts offers a dynamic and engaging way to connect with audiences in bite-sized bursts. If you're ready to dive into the world of vertical video, here's your guide to getting started with ...

Today we'll begin expanding our Premium Lite pilot to users in the US. Premium Lite gives viewers a new, more affordable way to enjoy most videos on YouTube ad-free for $7.99 per month. In the coming ...