Explore the incredible growth of micro-drama in India's digital media sector, highlighting key market trends, audience ...

CX is climbing the priority ladder as a competitive differentiator. However, companies still rely on outdated methodologies ...

Volkswagen invests $3.5 billion in China to regain market share against local competitors. Can tailored vehicles and ...

Publicis Groupe India has appointed Atique Kazi as the new chief executive officer of Performics India. Gautam Surath has ...

A recent BCG report highlights India's position as a leading consumer market with optimistic sentiments and increasing ...

Marriage is facing a significant decline, with projections indicating nearly half of women may remain single and childless by ...

Noise, a connected lifestyle brand, has appointed Prerna Kapur as associate director – marketing. In her new capacity, Kapur ...

The era of the stale biscuit is over. The boardroom has been cracked open and India is now snacking its way to wellness, one ...

Audi India's marketing head, Gaurav Sinha, reveals the brand's pivot towards younger, aspirational buyers under 40, driven by ...

WPP Media will now manage Orient Electric's advertising across all platforms. This partnership aims to boost Orient ...

Leading brands are adapting to a new consumer landscape driven by young luxury buyers, a societal shift away from traditional ...

Puneet Chandok from Microsoft discusses the impact of AI on jobs, the need for continuous learning, and the shifting ...