Sophie von Mensenkampff, EMEA Marketing Manager, Visibrain TikTok has become a platform of major importance for brands across ...

Technology brands need to look at creator marketing if they want to engage with Gen Z and younger millenials. Here are the ...

AI-generated summaries on search pages are keeping users from clicking websites, leading to clear drops in organic traffic.

Digital Marketing World Forum, the definitive exhibition and conference for senior marketing leaders driving the future of marketing technology. Covering AI, Data, CRM, Email, Automation, Digital ...

The data confirms that YouTube and Facebook remain the two main social media platforms among US adults, with 84% using YouTube and 71% using Facebook. Instagram is the only other platform with use by ...

AI companies in the US and China are adding shopping tools to their chat apps, hoping to turn them into all-in-one services.

Duncan is an award-winning technology industry analyst, specialising in cloud computing, blockchain, martech and edge computing. As many as 60% of consumers believe their personal data is routinely ...

Duncan is an award-winning technology industry analyst, specialising in cloud computing, blockchain, martech and edge computing. Tailoring marketing approaches to resonate with regional audiences ...

Duncan is an award-winning technology industry analyst, specialising in cloud computing, blockchain, martech and edge computing. Intrusive ads that disrupt consumers’ browsing experiences or shopping ...

Duncan is an award-winning technology industry analyst, specialising in cloud computing, blockchain, martech and edge computing. With the rapidly evolving world of digital marketing, firms are ...

Duncan is an award-winning technology industry analyst, specialising in cloud computing, blockchain, martech and edge computing. Average marketing budgets have fallen to 7.7% of overall company ...

Duncan is an award-winning technology industry analyst, specialising in cloud computing, blockchain, martech and edge computing. A recent study by digital asset management firm, Bynder, has uncovered ...