From the growth of influencer marketing to how to tackle more with less, it’s been a busy year. Here is my take.

Waitrose is continuing to see success with its festive rom-com campaign, ‘The Perfect Gift’, as it remains the public’s favourite Christmas ad for a second week running, according to exclusive Ipsos ...

From Duolingo killing its mascot to Ikea opening a store on Oxford Street, here are the marketing moments of the year chosen ...

After a year emphasising social-first content and creator effectiveness, we assess the key trends for influencer and social ...